Are you leveraging facebook properly as a realtor?

admin Marketing

It all sounds really simple, and to be honest it actually is, but I can guarantee most of you out there are doing it all wrong. Let me guess, you are posting the exact address on the ad? You are posting directly from MLS? You are getting interactions and comments, even likes and shares but you aren’t getting leads? If that all sounds about right, I can give you a few tips that we have come to learn in the Real Estate vertical that work very well. All you have to do is change a few things about what you are currently doing and the leads will start to come in immediately!

Does your internet traffic equal sales?

admin Search Engine Optimization

Attend any SEO conference and the conversation around metrics and KPIs inevitably comes up. What should I measure? How do I calculate ROI? How do I prove my value? These are obviously good questions, and my response is always the same: money. As digital marketers, we have the ability to track our efforts through tools like analytics, and while perhaps …